AM.Radio

The Project

Build a cohesive media identity for AM.Radio from the ground up — establishing what a full AM.Radio set experience should feel and look like across YouTube, social, and beyond, while keeping pace with a brand scaling rapidly across cities and continents.

We've been embedded with AM.Radio since their first event, traveling the world with them and developing every layer of the media operation: full set captures, social cut-downs engineered for the scroll, audio production, graphic design, and creative direction. We've also helped land the brand in unexpected places: a Times Square billboard campaign that put AM.Radio in front of one of the highest-traffic audiences in the world.